Nintendo and LEGO have unveiled a nostalgic Game Boy set with 421 pieces and two classic game cartridges. Here’s what’s inside and when you can get it.
Nintendo and LEGO Just Dropped the Ultimate Nostalgia Bomb
If you’ve ever wanted to hold a Game Boy again—but this time, built from bricks—Nintendo and LEGO have just granted your wish. The duo has officially revealed their LEGO Game Boy set, and it’s a near-perfect love letter to 1989. Denim, robots, and all.
This isn’t just another brick set—it’s a full-on time machine, complete with a brilliantly recreated version of Nintendo’s iconic “Robot” Game Boy commercial, down to the sci-fi dust storm and the way too serious voiceover.
“They said it wasn’t possible… but now, you can have all the power of the brick in your hand.”
— Actual line from the trailer, and yes, it rules.
What’s in the LEGO Game Boy Set?
Here’s the breakdown of this rad retro collectible:
| Feature | Details |
| Scale | Near 1:1 replica of the original 1989 Game Boy |
| Piece Count | 421 LEGO pieces |
| Buttons Included | D-pad, A, B, Start, Select (fully buildable, of course) |
| Cartridges Included | LEGO versions of Super Mario Land and Link’s Awakening |
| Screen Options | 3 display options: Game Boy logo, Mario gameplay, or Zelda |
| Price | £54.99 (UK pricing) |
| Release Date | Ships October 1, 2025 |
| Pre-Order Status | Available now on LEGO’s website |
Honestly, the only thing missing is a brick-built AA battery pack and some Link Cable action. Also… no Tetris? That’s a bold move, but we’ll let it slide because Link’s Awakening slaps.
It’s More Than Just a Model—It’s an Experience
Nintendo and LEGO aren’t just selling you a model. They’re selling a memory, lovingly brick-ified. The announcement trailer taps deep into the 80s aesthetic:
- Neon colors and washed-out planets
- Over-the-top narration
- A robot and denim-clad kid playing side-by-side
It’s the exact brand of “what if the future was rad and dusty?” that made the Game Boy so legendary in the first place.
Part of a Bigger Nintendo x LEGO Universe
This set is just the latest in a growing catalog of Nintendo x LEGO crossovers:
- LEGO Mario Kart sets with a posable brick-Mario
- A massive Great Deku Tree from Zelda
- A buildable NES console, complete with CRT vibes
- The chunky and expressive LEGO Bowser
- And an upcoming Pokémon range launching in 2026
If you’re collecting them all (and yes, we mean that unironically), the Game Boy is basically a must-add.
Brick Boy? More Like Brick Joy
Whether you lived through the Game Boy era or just wish you did, this set is a tribute to the golden age of handhelds. It’s affordable, authentic, and drenched in enough retro flavor to make you start humming chiptune music.
So go ahead—crack open a Capri Sun, throw on a headband, and get ready to build some pixel-powered memories.
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