Despite rumors and rising AAA prices, EA confirms Battlefield 6 will stick to the $70 standard. Here’s what it means for gamers — and what could happen next.
EA Shoots Down $80 Rumor for Battlefield 6 — Sticking to $70 (For Now)
Gamers, breathe easy — EA isn’t pulling a fast one on us. Despite spicy rumors floating around that Battlefield 6 would slap us with an $80 price tag, EA just confirmed that’s not happening. At least, not yet.
During their Q1 2025 earnings call, EA CEO Andrew Wilson made it crystal clear: Battlefield 6 is launching at the usual $70 mark. No surprise price hike, no stealthy wallet ambush.
The $80 Scare: What Went Down?
So here’s the tea: a trusted gaming insider leaked that the euro price for Battlefield 6 would be €80, and once the internet did its usual conversion wizardry, the U.S. price looked like it could hit $90+. Naturally, everyone freaked out.
Why? Because big publishers like Nintendo and Microsoft have already started dipping their toes into the $80 pricing pool. Nintendo led the charge with Mario Kart World (yikes), and Microsoft tested the waters with The Outer Worlds 2 before walking it back like a kid caught with cookies.
Gamers were rightfully on edge, expecting EA to jump in too. After all, this is the same EA that’s historically not great at regional price fairness. But hey — credit where it’s due — they didn’t take the bait. At least not this time.
EA’s Strategy: Play It Smart, Avoid the Rage
EA’s move here feels less like generosity and more like tactical damage control. Battlefield 6 is a massive title for them, with multiple studios working on it and a multiplayer reveal set for July 31. If there was ever a time NOT to anger your fanbase, it’s right before a big reveal.
Wilson said EA wants to keep things flexible — from free-to-play to premium — but emphasized that no “dramatic changes” are coming just yet. Translation: They’re watching, waiting, and letting others take the heat first.
What This Means for You (and Your Wallet)
For now, $70 is still the magic number. That’s better than $80, sure, but let’s not pretend anyone’s thrilled about how fast $60 games became retro. If you’re planning to squad up this fall, at least you won’t need to sell a kidney to do it.
But don’t get too cozy. If Rockstar drops GTA 6 at $80 and people still line up to pay, you can bet EA will take notes. This industry follows trends faster than a speedrun leaderboard.
Pro Tip: Watch the Editions
Even if the base game stays at $70, keep your eyes on the “Gold Ultimate Super Deluxe Whatever” editions. Publishers love padding those with early access, cosmetics, or XP boosts to milk more out of the hype. Stick with standard unless you’re genuinely into the extras.
Quick Summary
- Battlefield 6 will NOT cost $80 — EA confirmed it’ll stay at $70.
- Rumors started from euro price leaks and recent AAA pricing shifts.
- EA’s playing it smart by not testing gamers’ patience right before a big reveal.
- You’re safe for now, but keep an eye on the industry — this isn’t over.
Got thoughts on the $70 vs $80 price war? Would you pay more for a killer game — or are you riding the Steam sale wave until the end of time? Sound off.
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