Fortnite Adds Adidas Kicks to In-Game Item Store
Fortnite adds Adidas sneakers to its Kicks lineup! Check out the new styles and see why players have mixed reactions to their price.
Epic Games has expanded its Fortnite Kicks collection by introducing a new collaboration with Adidas. These in-game sneakers, first launched in late 2024, give players more ways to customize their characters.
For years, Fortnite players could buy skins and accessories, but Kicks are the first footwear option available for most character skins. Instead of changing a character’s full outfit, they function more like premium Back Bling accessories.
Now, Epic has teamed up with Adidas, adding three real-life sneaker models to the game. Each Adidas Kicks pair costs 800 V-Bucks and joins previous releases from Nike and original Fortnite designs.
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Adidas Fortnite Kicks: Three Sneaker Models in the Game
The new Adidas Fortnite Kicks are based on real sneakers:
- Adidas Samba – Inspired by soccer shoes (available in black)
- Adidas Adizero Aruku – A 2000s-style running shoe with a thick sole (available in grey)
- Adidas Campus 00s – A classic street-style sneaker (available in red)
Additionally, the Fluffy Buns cosmetic returned to the store with a new style, priced at 600 V-Bucks.

Mixed Player Reactions to Adidas Kicks
The new Adidas sneakers got a mixed reaction from Fortnite players.
Some sneaker fans liked seeing Adidas in the game, while others joked about mixing Adidas Kicks with Nike crossover skins for fun. However, many players complained about the pricing, saying 800 V-Bucks per pair is too expensive—especially since some full-body skins cost the same amount.
Despite their popularity, Epic Games may need to lower prices if they want more players to buy Fortnite Kicks beyond die-hard sneaker collectors.
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